Next live BUILD session: Friday, September 25 at 12:00 PM EST All registrants receive replay access for 72 hours after the event. Save your seat

The BUILD community

The people building what is next.

A community and academy for professionals, owners, executives, and leaders growing real work with AI.

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The point of BUILD

Build an AI-enabled organization on purpose.

The work is changing. Leaders need more than another tool, another prompt, or another meeting about what might happen. BUILD teaches you how to place AI agents around the work with intention, governance, and operating structure, so the return is tangible, measurable, and ready to report.

From tool adoption to operating model

People lead the work. AI agents extend the system.

BUILD gives leaders a practical way to decide where agents belong, set the rules around them, and track the outcomes that matter.

Before

AI as scattered tools

Leadership Functional heads Sales   Marketing   Operations   Finance
  • Tool decisions bottleneck at the top.
  • Teams test in silos without shared standards.
  • Usage is hard to measure, govern, or report.

After

AI-enabled operating system

LeadershipRevenueOperationsFinance

AI agents support every function

Research
agentIntake
agentFollow-up
agentProposal
agent
Governance layer: ownership, approvals, data rules, review cadence
Measured ROICapacity created · revenue movement · cycle time · adoption · risk controls

Inside the Academy

Learn it. Build it. Use it.

Every part of BUILD is designed for people doing the work now. No passive library. No abstract curriculum. You leave with systems you can run this week.

01

Find the work that is holding you back.

See the bottlenecks, handoffs, and recurring decisions that keep the business or team dependent on one person.

02

Build AI into the way work moves.

Turn a task into a usable workflow. Keep human judgment where it belongs, and give the repeatable parts a system.

03

Lead people through the change.

Use clear operating rhythms, better questions, and live practice to help your team adopt what you build.

The BUILD Method

A repeatable way to make AI useful.

Start with a person and the work in front of them. Work through the loop. Then take the next role, the next workflow, and the next part of the business.

Illustration of the five-stage BUILD AI implementation method
B Baseline in practice

Your office manager spends three hours every Monday chasing status updates. That is the seat and work you start with.

From context to a system that runs.

B

Baseline

Name the seat, team, or task that is stuck.

U

Uncover

Walk the current process with honest detail.

I

Install

Put AI on the work that should be AI.

L

Launch

Run it on live work, not a test case.

D

Delegate

Hand off the system so it stays off your desk.

Free the person. Not just the task.

Start in the room

You do not have a hiring problem.

A free live session with Brett Jansen for professionals and business owners who want to grow without adding another layer of work.

Friday, September 25
12:00 PM EST

Save my seat

Live attendance is free. All registrants receive replay access for 72 hours after the event.

Brett Jansen, founder of BUILD

Led by Brett Jansen

Built by someone who runs the work.

Brett Jansen is a former Chief Revenue Officer turned advisor to PE-backed technology companies, AI educator, and founder of BUILD. Over 16 years leading revenue teams from Series C through IPO, she closed more than $175M in enterprise deals. She now helps leaders build AI-enabled organizations with a clear operating structure, practical systems, and accountable results.

Business first. AI second.

More about Brett

Join the next free webinar

Bring the work you want to change.

Start with the live session. Then decide whether BUILD is the place for your next system, your next team conversation, and your next level of growth.

Join the next session